Gender schema theory essay

Nancy Etcoff, . in psychology from Boston University , said "cartoonists capitalize on our innate preferences for juvenile features", and she mentioned Mickey Mouse and Bambi as examples of this trend. She said Mickey Mouse's bodily proportions "aged in reverse" since his inception, because his "[h]is eyes and head kept getting bigger while his limbs kept getting shorter and thicker", culminating in him resembling a "human infant". She further mentioned the "exaggerated high forehead" and the " doe eyes " of Bambi as another example of this trend. [19]

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[...] According to Bem (1983), a category will become a schema if The social context makes it the nucleus of a large associative network, that is, if the ideology and/or the practices of the culture construct an association between that category and a wide range of other attributes, behaviors, concepts, and categories; and the social context assigns the category broad functional significance, that is, if a broad array of social institutions, norms, and taboos distinguishes between persons, behaviors, and attributes on the basis of this category. [...]

Gender schema theory essay

gender schema theory essay


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